Dear Exhibitors! 

We try our best to make your participation in IPLS convenient and comfortable. We have gathered here the answers to the most frequently asked questions.

Show days:
April 8 (Tue): 10:00 - 18:00
April 9 (Wed): 10:00 - 18:00


Crocus Expo, Pavilion 2, Hall 9

Before the Show

What thematic areas / expositions are there at the exhibition?

To learn more about the exhibition, its exhibitors and expositions, as well as special sections, please visit About page.


Why participate in the exhibition?

Participation in the exhibition is a great opportunity to solve a wide range of problems depending on your company’s business goals. In just in a few days of the event you will be able to find new partners, expand your customer data base and strengthen your brand’s position on the market, get your future customers’ direct contacts, demonstrate new products, services and technologies to your target audience, increase brand awareness among professionals and much more. More information about the exhibition and the benefits of participation can be found on the Exhibit page.


What to do to take part in the exhibition?

On the Exhibit page you can find information about the cost and conditions of participation, current floor plan with available stands marked, all the information and documents for booking. In case you already know which stand you want to book, please, fill out the application form and send it to exhibition manager. He will contact you to confirm the information, and will also explain you the process of document collection and payment. After agreeing on conditions of participation, exhibition manager will send you contract for the alignment. Afterwards, the invoice for participation will be sent to you. At any stage of participation, you can rely on our help.


How to book a stand?

To book a stand at the exhibition, please visit the booking page. If you have any questions, please contact us.


What do the colours on the floor plan mean?

Colours on the floor plan represent the pricing policy of the exhibition. The more passable the location at the stand, the higher it costs - different colours reflect the corresponding price group. You can request the current plan of the exhibition with stands available for booking will the help on our project managers.


How much does the participation in the exhibition cost?

The cost of participation depends on the type of stand, its location, and the selected contrustion type. We can help you choose the most suitable format according to your preferences and budget. Since you yourself determine the location of your future stand according to the transparent pricing scheme, participation in the exhibition is available for companies with almost any budget. You can find detailed information in the Booking section on the Exhibit page.


When is the deadline for application admission?

The deadline for sending the application  for participation in the exhibition as a rule is one month before the show. By this time there are few stands left, so be sure to book your stand in advance. We highly recommend you book your stand beforehand in order to choose the most favorable location. Also please note that stand booking for the next exhibition opens at the current one (one year before the show).


What documents must be issued in order to participate in the exhibition?

The prime document for participation is Contract. For its execution, it is necessary to fill out the participant's application form and contact the Organiser.


How can I pay?

Based on the —Āontract, the Organiser will send you an invoice for payment. Payment is made in several stages in accordance with the terms of the contract by advance payments, the period of which is specified in the contract.


What is included in the registration fee and is it mandatory to pay it?

Registration fee is mandatory for all companies. It includes such options as adding information about the company in the print and / or online catalogue, placing one product / solution / service in the online catalogue on the exhibition website, a copy of the printed catalogue, badges for the entrance of the stand employees, invitations to the exhibition, delegate ticket for 1 person to the Retail Connect conference summit, posting news on the exhibition website, conducting a marketing campaign to attract visitors.


What is the difference between the stand types and why is the "peninsula" more expensive than a linear stand?

There are four types of stands: linear (one open side), angular (two open sides), peninsular (three open sides), island (open from all sides). Having multiple open sides makes it easier for visitors to access your stand.


What is equipped and non-equipped exhibition space?

Standard equipped exhibition area, i.e. the exhibition stand is equipped with the necessary set of equipment (wall panels, carpet, lamps, table, chairs, a frieze panel with an inscription, etc.), sufficient to participate in the exhibition at the lowest cost (the equipment is indicated in the participant’s application - it is available during Booking a stand).

Unequipped exhibition space (in other words, ‚Äúbare floor‚ÄĚ in the pavilion) is ordered by companies who want to make independent or exclusive development of the stand, or small companies with their own mobile stands. Neither walls, nor carpet, nor furniture is included in the price of unequipped space. In case you prefer to development the stand yourself, it is necessary to pass accreditation with the general constructor and order electricity from the directorate. In case of exclusive construction, all necessary equipment is ordered from the general constructor of the exhibition. When choosing a constructor, be sure to pay attention to his accreditation for work in the exhibition complex where the exhibition is held as well as his experience in this complex, which will be an advantage.


What is included in the standard stand construstion?

The options included in the standard stand construstion are indicated in the participant’s application on the booking page. For more information, please contact the Technical manager of the Organiser.


What types of construction are available to book? What is the difference between these types?

It is also possible to book ‚ÄúSuperior Standard‚ÄĚ type of construction. This will allow you to create customized stand¬† that will stand out at the exhibition. Ordering this construction with us will ¬†reduce your costs compared to making individual construction project.


What else is significant to order before the exhibition except space and construction?

You will need to order electricity and cleaning for you stand  along with other telecommunication and domestic services that you may need (water supply, Internet connection), as well as additional staff (translators or promoters). You can find a list of options, a detailed description and terms of ordering in the Participant's Guide in the Download Center.


How to find out which audience is attending the exhibition?

Visitors of the show are representatives of specialised industry companies. Detailed information about visitors' profiles can be found in the presentation of the exhibition.


How to get exhibitor’s badge?

The Organiser will provide you with the link to exhibitors’ online registration, so in order to get participants’ badge for your staff, who will be working at the stand, it is necessary to register them using this link. In your personal account you can sign up both permanent employees and temporary staff, print out badges or, if something changes, you may replace the employee’s name. Please note that without registration, it will be impossible to use Reed Click services.


How many badges are included in the price of participation?

Badges are provided at the rate of 1 badge per 3 sq.m. stand.


Can I purchase additional badges?

For additional badges, please contact the Organiser.


How do move-in and dismantling at the exhibition happen?

Detailed information on arrival at the exhibition is available in the Participant's Guide, which can be found in the Download Center.


Are there any discounts or special terms for participation for companies that have not previously taken part in the exhibition?

If your company has not participated in the exhibition before, you can use the Program for new exhibitors. More than that, opportunities for additional promotion of the company among the target audience (advertising opportunities of the project) include package offers - the purchase of a package is more beneficial compared to ordering them separately. More information can be found in the Stand Booking section.


How can I order advertising options?

To obtain the highest possible results at the exhibition, we recommend you go beyond just booking a stand. The foundation for successful participation is based on the pre-exhibition comprehensive advertising campaign, which may include numerous marketing communications tools. It will help your target audience to learn about your participation in advance, and also attract visitors to your stand, strengthen your position on the market and increase brand awareness. The list of advertising options is available in the Marketing Guide, which can be found on the website on the Exhibit page.


What is the exhibition catalogue?

Exhibition catalogue is an annual analytical publication on the contract manufacturing and private label market, which contains articles and interviews with industry experts, research on customer preferences, practical tips for private label managers, contacts of manufacturing companies, product novelties. Distributed in the exhibitor’s package. The online version of the catalogue is published few months before the event and available on the website for about six months afterwards. It includes detailed information about all participants of the upcoming exhibition with their contacts. Find out more on the Online Services page.


Why fill in the information about the company both in printed and online catalogue?

The online catalogue gives you opportunity to tell visitors about the company long before the show. You can add description and you company’s profile, address, information about products and services. Besides, filling in the online catalogue will allow you to be included in the lists of recommendations for visitors, so that you can start communicating with your future customers prior to the exhibition and increase the flow of audience to your stand during the show. In addition, those companies that fill out information about themselves will receive personalized recommendations displayed on the pages of exhibitors. This gives value to attending the event and enriches the range of issues that each visitor will be able to resolve on IPLS.


How to fill out the information about our company in the exhibition catalogue?

Company’s information for the exhibition catalogue must be filled in in your personal account on the exhibition website beforehand. You will receive individual link a few months before the event in order to have enough time to engage a specialised project audience on your company’s page - and convert them into customers at the exhibition.


What is the list of recommended companies?

During the registration, each visitor fills out the registration form, where the list of possible interesting companies are noted. Further, using artificial intelligence, a list of personal recommendations is compiled based on the interests of the visitor and the profiles of exhibitors in the online catalogue. Visitors receive a series of recommendations twice before the event, as well as once afterwards, which allows you to plan your work in advance at the exhibition and find companies that you was not able to meet after the event. Participants of the exhibition can exclusively enter the list by filling in their profiles in the online catalogue. Coming into this list on commercial basis is not possible. You can learn more about the tool on the Online Services.


Is it possible to organise our own event during the exhibition?

Exhibitor has the opportunity to hold an even at his stand or rent conference room on the territory of the Exhibition center. To include your event in the business program of the exhibition, please contact the Organiser.


Is it possible to get invitations for distribution to partners and customers?

You can pick up invitation cards in advance in the Organiser office or on the construction day (this is the day before the opening of the show) at the Crocus Expo reception desk.


Why participate in the exhibition if there are same companies and specialists visiting it every year?

This is not true. Each year more than half of the IPLS audience attends the event for the first time. The organiser annually conducts marketing campaigns to expand the visitor base and attract new categories of visitors on IPLS.

Thus, participation in the exhibition will allow you to meet with already existing cleints, as well as find new customers.


Do you provide any services for organising a trip to the exhibition?

You can get detailed information about accommodations in Moscow during the show from our partner Booking.com - this information is available with a single click on the Exhibitor page.


How to prepare for the exhibition?

To increase the efficiency of participating in the exhibition, the Organiser conducts an inter-season business brunch for the participants on how to properly prepare for the event and increase the effectiveness of participation. For detailed information about the place and time, please contact the Organiser. We also advise you to use IPLS banners on your website and in newsletters in order to inform your customers that your company will participate in the exhibition and invite them to your stand. Additional information and downloads can be found in the Exhibition Materials section.

During the Show

How exhibits are protected? Is it safe to leave valuables and equipment on the stand on the construction day or during the exhibition?

On construction days, security is responsible for the exposition safety only at night (from 20:00 to 8:00). In the daytime, security is only accountable for the perimeter of the exposition (i.e. does not allow the removal of exhibits without the permission of the Organiser). It is not recommended  to leave valuables on stands unattended in the daytime as it is the exhibitor who is responsible for their storage.


When are the pavilions open for participants during the exhibition?

Exhibitors have access to the Exhibition Hall from 8:00 to 19:00.


Where can I find Organiser representatives during the exhibition?

For you convenience, as well as for the prompt solution of any arising issues during the participation in the exhibition, our staff is constantly in the pavilion at the Organiser’s office, which works daily including the construction days from 8:00 to 19:00.


Is it possible to leave the exhibition in the morning of the last show day?

No, participants must be present at the stands until 17:00 of the last day of the show. Exhibition supplies and equipment cannot be removed before this deadline.


Is it possible to pay for participation in business program events during the show days?

Yes, you can pay for attendance in the business program on the days of the exhibition. However, in order to arrange your time in advance and avoid queues on-site, we recommend you to pay beforehand.


How and where to get closing documents?

You can get closing documents on the exhibition days in the Organiser’s office.


How to print documents at the Exhibition Center?

They can be printed at the "Service Center" near the Hall, the location can be specified on the big plan in the foyer or in the guidebook. This service is paid.


Is there Wi-Fi at the exhibition?

Yes, free wi-fi is available in the Reed Click lounge area. Besides, you can charge your phone / tablet and get advice on using the Reed Click service there.


Is there an ATM inside the pavilion?

Yes, there are ATMs in the Pavilion 1, their location can be specified on the Crocus Expo website or on the exhibition plan. ATMs are also located in Vegas trade center, which is a 5-minute walk from the exhibition pavilion.


Where can I have lunch during the exhibition?

There is conveniently located large food court and cafeteria on the Level 2 of the Exhibition Pavilion 2.


How can I find WC at the exhibition?

WCs are located both inside each Exhibition Hall (near the entrance) and on the territory of the food court (Level 2).


How to use Reed Click app?

At all stages of registration and working with Reed Click app you will see tips which will help you to learn about the options available to you. Just go step by step and enjoy a convenient search for solutions. Detailed information about the application is available on the Online Services page. During the exhibition, your staff members can scan visitors’ information in order to gain access to their names, positions and companies. Upon completion of IPLS, you will receive a report on the entire audience who visited your stand.

By the way, statistics about the stand personnel and promoters work at the exhibition is also sent to companies’ managers and will help track the effectiveness of employees, so scanning is the most important service tool!


Is it possible to order equipment right at the exhibition?

Yes, you can order equipment during show days in the Organiser’s office.


Is it possible to deliver exhibits and equipment during the show?

Yes. During show days, including the opening day, access to the vehicles for the delivery of exhibits and / or promotional items is allowed only in the morning from 8:00 to 9:30 and in the evening from 18:00 to 19:00 according to the Letter of Move-in / Removal with the Organiser's visa.


Where is the cloakroom?

The cloakroom is located on the first floor of the Crocus Expo pavilions.


Keys to display cases and storerooms

You can get the keys to display cases and store rooms at the exhibition on during the construction days, as well as show days from 9:00 to 18:00 in the Organiser’s office.


Who can I contact if there are problems with electricity at the stand / any urgent issues?

In case of emergencies you can contact Technical Manager in the Organiser’s office. 

After the Show

How to contact the exhibition’s visitor if I lost his business card?

Unfortunately, we will not be able to provide you with visitors’ contact information in accordance with the law on personal data. However, it is possible to send advertisements to selected groups of visitors of your stand through the Reed Click service.


Where can I find photos from the exhibition?

Exhibition photos will be published on the Facebook group and / or Vkontakte.


How to see the statistics of visitors to the stand in Reed Click service?

Information about visitors is available online, more than that, you will receive statistically processed data about visitors of your stand after the exhibition - it will be useful for you to analyze your audience and its interests, as well as to evaluate the effectiveness of participation. Learn more about Reed Click in the Online Services section.

Have a question?

If you couldn't find the answer please contact us!